Iconic T-Shirts – The Che Guevara T-Shirt

August 8, 2012 § Leave a comment

red che tee

The man who revolutionised Cuba and T-Shirts

Che Guevara T-Shirts have become a common sight across the world, and whether the wearers know of Che’s life or ideals, just from sheer volume (with a hand from good design aesthetics), the Che tee has to be included in the Iconic T-Shirts list.

Who’d have thunk it? The face most often seen on t-shirts, from all over the world, would be that of Ernesto “Che” Guevara – Communist revolutionary and Cuban guerrilla fighter. Coming from a century full of icons, both political and popular (sic), Che won the war to feature on more t-shirts than anyone else. In fact, these days, these shirts are known as “Cli-Che” due to their popularity and the fact that almost every teenager who awakens to political thinking immediately picks one of these shirts up and starts living in it. Many moons ago, I did so myself.

The design itself is simple, though there are many variations on the theme. A silhouetted face, staring out from the material. Its expression is one of pride, determination, passion and hope – though you may see something different if his ideals don’t match your own. That’s why, despite its overuse, misunderstanding and manipulation, this image will go down as one that not only defines t-shirt history, but also the image of 20th Century.

I found this one at thechestore.com (though you can find thousands of different versions all over the place). This one will set you back $18.99, it comes only in red and sizes range from small to 4XL – with some additional costs for the larger sizes. Viva la revolucion – although if you want to be truly revolutionary, you might need to find a new tee.



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